Email Marketing Specialist

Email Marketing Specialist – HubSpot, Klaviyo, Automation & Campaigns Full-Time | Remote | U. S.

Business Hours About the Role At Pavago , one of our clients is hiring an Email Marketing Specialist to build, execute, and optimize email campaigns, automated workflows, and audience segmentation strategies that drive engagement, conversions, and revenue.

This is a hands-on email marketing role where you’ll own the full lifecycle — from campaign creation and copywriting to automation, list management, deliverability, testing, and performance analysis . If you know how to turn email into a measurable growth and revenue channel, this role is a strong fit.

What You’ll Own Email Campaign Development & Execution Build and launch email campaigns using platforms such as: HubSpot Klaviyo Marketo Mailchimp ActiveCampaign Write compelling: Subject lines Email copy Calls-to-action (CTAs) Tailor messaging to different audience segments and lifecycle stages Build and edit responsive email templates Make basic HTML/CSS adjustments when required Ensure campaigns are tested and error-free before launch Email Automation & Nurture Workflows Build automated email sequences and behavioral workflows Create and optimize: Lead nurture sequences Drip campaigns Re-engagement campaigns Abandoned cart flows Lifecycle campaigns Configure triggers, timing, conditions, and audience rules Test automation workflows to ensure accurate execution Continuously improve sequences based on engagement and conversion data Audience Segmentation & List Management Manage email databases ranging from 20K to 200K+ contacts Segment audiences based on: Persona Lifecycle stage Engagement Geography Customer behavior Maintain clean and organized contact data Remove or suppress bounced, inactive, and high-risk contacts Protect overall list quality and sender reputation Deliverability & Compliance Monitor email deliverability, inbox placement, and sender reputation Support configuration and management of: SPF DKIM DNS sett