Product Marketing Manager

The Product Marketing Manager will own product marketing for a designated portion of the SBS Digital Engagement portfolio, including Digital Banking and Open Banking solutions. This role is responsible for defining product positioning, messaging, go-to-market strategy, and product storytelling. The position acts as a strategic partner to Product, Sales, Demand Generation, Communications, Market Intelligence, and Marketing teams to drive awareness, adoption, retention, and growth. Responsibilities • Develop deep expertise in the assigned product portfolio. • Create compelling messaging, positioning, and product narratives. • Translate complex product capabilities into customer-focused value propositions. • Leverage market intelligence, customer feedback, and competitive insights to influence product strategy. • Conduct and apply win/loss analysis findings. • Partner with Analyst Relations and Market Intelligence teams to strengthen SBS market positioning. • Contribute to pricing and packaging decisions. • Align with senior stakeholders on go-to-market strategies and priorities. • Support retention, upsell, and cross-sell initiatives through value-based messaging. • Act as a strategic marketing partner to Digital Sales teams across EMEA. • Create sales enablement and marketing collateral, including: • Data sheets • Website content • Support demand generation campaigns and customer storytelling initiatives. • Lead content and messaging development for events and webinars. Qualifications • 6+ years of experience in: • Product Marketing • Product Management • Banking, FinTech, SaaS, or Enterprise Software environments • Master's degree in Business, Marketing, Finance, or a related field (or equivalent experience). • Fluent French and English language skills, both written and verbal. • Ability to work from the Paris office a minimum of three days per week. • Strong understanding of financial institutions, market challenges, and customer needs. Company Overview At SBS, we’re more than just a technology company, we’re a global fintech partner helping banks and financial institutions transform, innovate, and grow. With over 5,000 employees worldwide and clients in more than 80 countries, our solutions power everything from digital banking and lending to payments and core banking systems. As part of 74Software , we’re backed by a group of leading software companies delivering mission-critical solutions worldwide. Our focus is on delivering long-term value, leveraging cutting-edge technology, and fostering strong client partnerships. Join us and be part of a collaborative, forward-thinking team shaping the future of finance. Why SBS? At SBS, we’re committed to supporting our employees in every aspect of their lives, from health and wellbeing to financial security and lifestyle perks. We offer benefits that allow you to thrive at work and beyond, including health coverage, retirement plans, paid time off, flexible work, career development, competitive pay, and global culture perks. Equal Opportunity Employer We are committed to providing equal opportunities and ensuring a fair and inclusive recruitment process. We do not discriminate on the basis of age, disability, gender, sexual orientation, race, religion, or any other protected characteristic. #J-18808-Ljbffr