Senior Account-Based Experience Marketing Manager (UK Remote)

We are seeking a strategic and results-oriented Senior Account-Based Experience (ABX) Manager to own and lead the global ABX strategy, driving the evolution and scale of our ABX program across our global GTM organization.

Building on a foundation of ABX pilots, this role will set the strategic direction, priorities, and roadmap for transforming ABX into a mature, scalable, and measurable go-to-market motion for our Integrity and Assessment product portfolios.

The Senior ABX Manager will define and lead the implementation of account-based strategies, plays, processes, and measurement frameworks that drive engagement, pipeline growth, customer expansion, and retention within strategic accounts.

Success in this role requires strategic leadership and the ability to influence and align Sales, SDRs, Customer Success, Revenue Operations, Product Marketing, and Demand Gen Marketing teams to align around account priorities, orchestrate coordinated account engagement, and deliver meaningful business outcomes.

This individual will serve as the organization's ABX subject matter expert, establish best practices and scalable frameworks that strengthen our account-centric approach across mature markets.

Responsibilities

Own and drive the global ABX strategy and roadmap. evolving existing workflows into a scalable, repeatable program that supports regional and global growth objectives. Define and lead the evolution of account selection methodologies, account planning processes, engagement frameworks, and measurement models.

Define ABX measurement priorities and success criteria, partnering with Revenue Operations to mature account-level reporting, engagement scoring, attribution, and performance measurement. Develop and operationalize ABX plays across key stages of the customer lifecycle, including acquisition, expansion, and retention.

Lead cross-functional GTM alignment, establishing scalable processes and governance models that strengthen alignment between Sales, Marketing, SDR