Channel Marketing Manager (Partner Growth)

Bitwarden is the trusted identity security leader for millions of users worldwide, empowering enterprises, developers, and individuals to securely manage and share sensitive information anywhere.

Bitwarden makes it easy for all users to extend robust security across their devices with password management, secrets management, and passwordless and passkey innovations. The company is headquartered in Santa Barbara, California with team members located across the globe. Learn more at bitwarden. com .

We're hiring a Channel Marketing Manager to own partner marketing end-to-end — from partner onboarding and enablement to demand generation and events — across MSP, reseller, and VAR motions, prioritizing effort based on revenue potential and business urgency rather than spreading evenly across all three.

This is an all-remote team and we're looking for someone located in the U. S. (Preferred East Coast/Central for EMEA support) RESPONSIBILITIES Grouped by sequencing, not just importance. This role is expected to partner with leadership to actively triage and prioritize as the programs and opportunities evolve.

Own the MSP channel marketing motion end-to-end: partner onboarding content, lifecycle email programs, enablement webinar series, and support the annual event calendar (e. g. , MSP Summit, IT Nation Connect).

Develop the annual Channel Marketing Plan: event selection, budget, campaign strategy, and executive approval process, in partnership with the Marketing and Sales leadership.

Serve as the marketing primary point of contact for Channel Sales (MSP, reseller, VAR) — running the biweekly Channel Marketing meeting, managing the event intake process, and building/evolving the deliverables (templates, briefs, self-serve assets) that empower Sales to execute quickly and independently.

Own reporting on program performance: pipeline influenced, partner engagement, event ROI, and progress against the $5M combined reseller/MSP revenue target, presented to marke