Marketing Senior Manager

**Join us as**Marketing Senior Manager**: **JOB PURPOSE**: This role exists to drive brand growth by connecting strategy, execution, and performance in one of the most dynamic consumer markets. As Marketing Manager, you’ll lead end-to-end brand strategy locally — translating consumer insight into impactful plans and ensuring strong execution that delivers business results. You will play a key role in strengthening how decisions are made, bringing clarity, ownership, and a strong point of view to move the business forward. Because here, we don’t just hire for jobs. We invite you to be part of something bigger. **- KEY RESPONSIBILITIES**: - Lead local brand strategy and demand creation, from insight to execution - Translate global direction into high-impact, locally relevant plans - Identify growth opportunities across the full marketing mix and drive performance - Connect consumer insight, brand positioning, and business results - Ensure strong link between strategy, execution, and performance tracking - Analyze performance and bring clear, data-driven recommendations - Challenge local and global strategies with a strong point of view - Contribute to defining ambitious and realistic targets and KPIs - Foster high-quality discussions, bringing **constructive tension** to elevate decisions and outcomes - Operate with end-to-end visibility, connecting innovation, brand, and in-market execution **- REQUIRED QUALIFICATIONS**: - Proven experience in Marketing, with exposure to brand strategy, innovation, and demand creation - Strong business acumen with ability to connect strategy to measurable results - End-to-end marketing perspective and ability to navigate across multiple areas - Advanced English - Bachelor’s degree completed **- PREFERRED QUALIFICATIONS**: - Experience in complex and matrixed organizations - Strong stakeholder management and influencing skills - Ability to operate in fast-paced and evolving business environments **- ADDITIONAL PROFILE EXPECTATIONS**: - Pragmatic, objective, and results-oriented - Confident to challenge and influence with a clear point of view - Strong ownership and accountability mindset - Able to create **positive tension** that drives better thinking and stronger outcomes while maintaining collaboration