Content Marketing Manager, German-Speaking Market

About the Role Own content marketing for the German-speaking market at a growing AI communications software company. You will shape the brand voice across the customer journey and create content that helps businesses understand and trust AI-powered communication tools. What You'll Do • Develop and execute the content marketing strategy for the German-speaking market. • Define consistent messaging and brand voice across the customer journey. • Write and manage website and landing page copy. • Create conversion-focused copy for paid marketing channels. • Script ad creatives for YouTube and paid social platforms. • Plan and deliver organic content strategies across social platforms. • Collaborate with creators, customers, and influencers to produce authentic content. • Use user research, A/B testing, and performance insights to improve messaging. • Contribute to product positioning and go-to-market messaging. What We're Looking For • At least 4 years of experience in content marketing, copywriting, or growth marketing. • Experience in B2B SaaS or a fast-growing software environment. • Native-level German proficiency and outstanding German marketing writing skills, plus fluent English. • Understanding of performance marketing and conversion-focused copywriting. • Experience with A/B testing, performance analysis, and scripting ads for YouTube and paid social. • Experience developing organic social content strategies, with knowledge of SEO best practices. • Ability to contribute to product positioning and go-to-market messaging and to collaborate with creators, customers, and influencers. • Experience with user research; familiarity with marketing AI products or voice technology is a plus. Compensation & Benefits Salary range: €65,000 to €85,000 annually. Visa sponsorship is not available. Location On-site in Vienna, Austria.