Senior Manager/Manager - Business Development - Auto Channel

Title: Senior Manager / Manager / Assistant Lead Business Development (Auto Channel / Dealership Management) Location: Gurgaon / Delhi / NCR | Mumbai / Pune / Ahmedabad | Bangalore / Hyderabad / Chennai Role: Assistant Lead Business Development will own our on-ground presence with EV OEM dealerships. This is a farming role: you'll build and nurture relationships with dealer principals and showroom teams, turn those relationships into a steady flow of qualified fleet-operator leads, and represent the Organisation as the trusted leasing partner at the point of vehicle sale. The individual will be working alongside the Business Development Lead to convert on-ground activity into closed leasing deals. Key Responsibilities: Channel Coverage: - Own a defined territory of Channel dealerships (like OEM across 3W/CV as applicable), visiting regularly to maintain top-of-mind presence. - Build strong working relationships with dealer principals, sales managers, and showroom floor staff. - Train and support dealer teams to identify and refer fleet / bulk buyers to the Organisation. Lead Generation & Farming: - Generate a steady stream of qualified leads from dealership footfall, dealer referrals, and local market activity. - Nurture existing dealer and customer relationships to unlock repeat and referral business over time. - Maintain disciplined lead logging and follow-up in the CRM; hand off qualified leads to the BD Lead for structuring and closure. Strategic Partnerships: - Identify and onboard new OEM dealerships, local fleet associations, and transporter unions in your territory. - Support the BD Lead in structuring co-selling arrangements and referral programs with dealer partners. - Represent Organisation at local dealership events, launches, and fleet operator meet-ups. Market Intelligence & Feedback: - Share on-ground insight on dealer sentiment, local fleet demand, EV adoption barriers, and competitor activity in your territory. Others: - A well-mapped, actively engaged network of OEM dealerships across your territory. - A consistent, predictable monthly flow of qualified leads into the BD pipeline. - Strong, trust-based relationships with dealer principals who proactively refer business to the Organisation. - At least 3-4 new strategic partnerships (dealer, association, or union) onboarded in your territory. Educational Qualification / Work Experience & Skills: - PG / MBA / Graduate with min 2-6 years of field sales, channel sales, or dealer-relationship experience. - Prior experience in one or more of the following is strongly preferred: 1. Automotive OEM or dealer-network sales (3W or CV) 2. EV OEM or EV ecosystem companies 3. Auto finance / leasing companies working with dealer channels 4. Auto & auto-ancillary companies with a dealer-facing sales role - A track record of building and sustaining long-term field relationships, not just one-time transactions. - Comfortable with high field mobility this role involves regular travel within the assigned territory. - Strong interpersonal skills; able to build trust with dealer staff and small-fleet owners at the ground level. - Working knowledge of the local language(s) of the assigned territory. - Basic understanding of vehicle financing / leasing and dealer sales processes. - Organized and disciplined about lead tracking and follow-through. - A relationship-first farmer, not a one-shot hunter patient, consistent, and dependable in the field. - Self-driven and comfortable working with a good degree of autonomy on the ground. - Team player who partners well with the BD Lead to convert leads into closed deals.