Paid Social Manager (Remote or NYC-Based)

Category: Marketing Location: New York New York United States Dignotion is seeking a performance-driven Paid Social Manager to lead campaign strategy and execution across major social media platforms.

You’ll join a senior, agile team that works with clients ranging from fast-growing startups to global brands—with a strong focus on measurable impact and creative excellence.

In this role, you’ll own paid social campaign management from start to finish: planning, deployment, optimization, reporting, and collaboration with creatives. This is a great opportunity for someone comfortable working independently, with deep experience in paid media and a passion for results.

Key Responsibilities

Launch, manage, and optimize paid campaigns across Facebook/Meta, Instagram, TikTok, Snapchat, LinkedIn, and other networks Develop media plans and set campaign structures to support growth and efficiency goals Analyze performance data and build actionable reports with budget pacing and KPI tracking Conduct account audits and provide recommendations for structure and targeting improvements Collaborate with internal teams to brief creative requirements and suggest optimizations Stay up to date on platform changes, policy updates, and industry trends Requirements 2–3 years of hands-on experience managing paid social campaigns Strong command of major ad platforms (Meta Ads Manager, TikTok Ads, LinkedIn, etc.)

Proven ability to manage budgets, analyze data, and meet performance targets Comfortable building reports and working with performance metrics in Excel or Google Sheets Clear written and spoken English; confident in communication and documentation Able to work independently and manage timelines with minimal oversight Bonus Points If You Have: Experience in high-performance or regulated verticals (iGaming, finance, health, etc.)

Familiarity with creative testing frameworks and audience segmentation strategies Experience with dynamic creatives or product feeds Exposure to attribution m