Associate Director - Sales & Business Development - Eyewear/Luxury

Position: Associate Director Reporting to: Group Director Job Description: - Lead the development and execution of regional sales and business growth strategies to achieve revenue targets, profitability objectives, and market share expansion across the MENA region. - Drive strategic business planning through market intelligence, competitive analysis, and identification of emerging trends and growth opportunities. - Oversee the evaluation, selection, and market positioning of assigned eyewear brands and collections to maximize commercial potential. - Establish and implement distribution strategies to ensure optimal brand presence across key retail channels while safeguarding brand equity and positioning. - Build, mentor, and lead high-performing sales teams, fostering a culture of accountability, collaboration, and results-driven performance. - Develop and maintain strategic relationships with brand principals, key accounts, retailers, and other business partners. - Identify and negotiate new business opportunities, partnerships, and expansion initiatives to accelerate growth. - Ensure effective inventory planning and stock management across assigned territories to support sales objectives and minimize supply disruptions. - Direct visual merchandising initiatives in alignment with brand principals' guidelines and oversee execution of promotional campaigns across key retail locations. - Lead negotiations to secure premium retail visibility, dedicated brand spaces, window displays, and other high-impact promotional opportunities. - Monitor sales performance, market dynamics, and customer trends, providing strategic recommendations to optimize business performance. - Prepare and present business reviews, sales forecasts, market analysis, and strategic reports to senior management and brand partners. - Collaborate closely with marketing, brand management, retail operations, warehousing, logistics, and finance teams to ensure alignment of commercial objectives and business priorities. - Lead product knowledge, brand, and sales training initiatives for retail teams and key stakeholders to enhance brand advocacy and customer engagement. - Ensure adherence to company policies, commercial governance standards, and brand principal requirements across all markets. Candidate Profile: - Bachelor's Degree or Postgraduate Qualification in Marketing, Business Administration, or a related discipline; MBA preferred. - Arabic language proficiency (spoken and written) is highly preferred. - Minimum 10 - 15 years of sales, distribution, or commercial management experience within the GCC region, with at least 5 years in a senior leadership role. - Experience within the eyewear, luxury, fashion, FMCG, or consumer goods sectors is preferred. - Proven track record of delivering sustainable revenue growth, market expansion, and strategic account development. - Strong leadership, people management, and stakeholder engagement capabilities. - Excellent commercial acumen, negotiation, presentation, and communication skills. - Demonstrated ability to build strategic partnerships and manage relationships with international brand principals. - Strong analytical and financial planning skills with experience managing budgets, forecasts, and performance metrics. - Valid UAE Driving License. - Willingness to travel extensively across MENA region.