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CRM & Email Marketing Specialist, S$6K, 6-month renewable
MANPOWER STAFFING SERVICES (SINGAPORE) PTE LTD•GUOCO TOWER, 1 WALLICH STREET, 078881, Singapore
Contract3-7
S$6k - S$7k
per year
👁️ 0 views•📝 0 applications•Posted 9/21/2026•Expires 10/21/2026
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Job Description
About the Role We are looking for an experienced Email Marketing Specialist to review and optimize our email marketing and CRM operations. You will analyze campaign performance, audience data and current processes, identify improvement opportunities, and strengthen reporting, data quality and governance. The role will also support future CRM and marketing automation initiatives.
Key Responsibilities
Email Channel Assessment & Optimization Review existing email marketing operations from a data, process, governance, and technology perspective. Evaluate audience segmentation, tagging structures, campaign taxonomy, reporting frameworks, and data quality.
Identify opportunities to improve efficiency, scalability, reporting consistency, and platform readiness. Data Analysis & Reporting Analyze campaign performance metrics and audience engagement trends.
Assess email list health, including bounce rates, unsubscribe rates, complaints, engagement decline, and deliverability indicators. Develop reusable reporting templates, dashboards, and performance measurement frameworks. Translate analytical findings into actionable business recommendations.
CRM & Marketing Technology Readiness Review the current Mailchimp environment and identify system, process, and reporting limitations. Define business and data requirements to support future CRM and marketing automation initiatives.
Explore opportunities to connect email engagement data with website activity, event participation, lead generation, and CRM records. Support data governance and technology planning initiatives related to marketing operations.
Process Improvement & Documentation Assess current workflows and recommend improvements to enhance operational efficiency and governance. Support implementation of selected process and data improvements during the assignment period.
Create clear documentation, reporting definitions, governance guidelines, and handover materials for long-term sustainability.
Job Requirements
Bachelor's
Required Skills
MailchimpCRMEmail Marketing
📚
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