Ads & SEO Manager (AL)

Summary Join our digital marketing agency as an Ads & SEO Manager to oversee paid advertising campaigns and organic search performance for multiple clients.

This role requires full ownership of campaigns and SEO strategy, managing them independently while collaborating with our marketing team to achieve measurable ROI and search visibility gains. The position is remote with flexible hours and potential for full-time growth.

Deliverables Campaign Management Plan, launch, and optimize paid advertising campaigns across Google Ads, Meta (Facebook/Instagram), and other relevant platforms Take full ownership of campaign performance and results from strategy through execution Manage multiple client ad accounts simultaneously with varying budgets and objectives Conduct keyword research, audience targeting, and competitive analysis Design and execute comprehensive A/B testing strategies for ad copy, creatives, landing pages, and audiences to continuously improve performance Implement unit testing methodologies to validate campaign components before launch Monitor campaign performance daily and make data-driven optimizations Manage ad budgets efficiently to maximize ROI for clients SEO & SERP Management Own on-page, technical, and off-page SEO strategy for multiple client websites Conduct keyword research and mapping to identify high-value organic opportunities, aligning with paid search targeting where relevant Monitor SERP rankings, visibility, and share-of-voice across target keywords, and track fluctuations tied to algorithm updates Perform technical SEO audits (site speed, crawlability, indexation, schema markup, mobile usability, Core Web Vitals) and coordinate fixes with dev/design teams Optimize on-page elements (title tags, meta descriptions, headers, internal linking, content structure) to improve rankings and CTR Analyze competitor SERP positioning and identify content gaps and link-building opportunities Develop and guide content briefs that support target keyword