Executive Assistant - Sales Strategy - FMCG

Key Responsibilities: - Develop and execute sales and marketing strategy to drive sustainable business growth. - Support Go-to-Market (GTM) planning, new product launches, and market expansion initiatives. - Conduct market research, customer insights, competitive benchmarking, and pricing analysis. - Analyse sales performance, channel productivity, profitability, and business KPIs to generate actionable insights. - Prepare business cases, strategic recommendations, executive presentations, board notes, and leadership dashboards. - Lead cross-functional strategic projects by coordinating with Sales, Marketing, Supply Chain, Finance, Product Management, and Operations. - Track strategic initiatives, monitor milestones, mitigate risks, and ensure timely execution. - Drive commercial excellence, business transformation, and continuous improvement initiatives. - Support annual business planning, strategy reviews, and leadership governance meetings. Education & Experience: - MBA in Marketing, Strategy, Business Analytics, or General Management from a reputed institute. - 58 years of experience in Sales Strategy, Marketing Strategy, GTM, Commercial Excellence, Corporate Strategy, or Management Consulting. - Experience in Building Materials, Pipes, Bathware, FMCG, Consumer Durables, or allied industries is preferred. Core Competencies: - Sales & Marketing Strategy - Go-to-Market (GTM) Strategy - Market Intelligence & Competitive Analysis - Business Analytics & Commercial Excellence - Strategic Planning & Business Growth - Financial & Business Case Analysis - Project & Stakeholder Management - Executive Communication & Presentation Skills - Structured Problem Solving - High Ownership & Execution Excellence