Product Marketing Manager, Knowledge Work - Core Products

About Anthropic Anthropic’s mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems. About the role There are close to a billion knowledge workers in the world, and only a small fraction of them have discovered what it feels like to work alongside AI that actually raises their game. Most people who could benefit from an AI collaborator haven't tried one yet, or tried once and didn't see what was possible. Closing that gap isn't a copywriting problem — it's a storytelling and enablement problem at a scale few companies have ever had to solve. That's what this role owns. We're looking for a Senior Product Marketing Manager to own the foundational positioning and story for Claude's core knowledge-work products — Chat, Cowork, and the broader non-coding suite. Everything that helps a knowledge worker understand what's possible, and a buyer decide with confidence, runs through your work: the website, the pitch decks, the battlecards, the persona narratives. You're not just making the case that people should adopt AI — you're equipping the people who decide to buy it and showing the people who use it, at the scale of millions, exactly how to put it to work. This is an individual-contributor role built for someone who wants to do deep, durable craft work on products with enormous, established usage. You'll write the positioning doc, build the battlecards, and ship the persona work yourself, and you'll use Claude and AI-native workflows to keep those foundations self-updating and trusted by every team that depends on them. If you've owned the full product marketing stack for a large, widely-used, fast-evolving pr