Online higher-education programmes with university partners in India and abroad.
Product Manager
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Job Description
SBC Performance drives scalable growth for brands ready to expand globally. Working across eCommerce, health & wellness, education, and entertainment, our team helps brands acquire customers faster and scale across 26+ global markets.
We combine data-driven paid media, performance creative, and advanced analytics to turn marketing into a predictable revenue engine. Trusted by 200+ companies, managing $150M+ in ad spend. Scale faster. Grow smarter.
Key Responsibilities
Strategy & Discovery Define product vision and strategy aligned with company goals Conduct product discovery: user research, funnel analysis, competitor benchmarking Identify growth and monetization opportunities; validate ideas through hypotheses and MVPs.
Roadmap & Prioritization Build and maintain quarterly/monthly product roadmaps Prioritize initiatives based on business impact, user value, effort & risk Balance growth, retention, monetization, and tech initiatives.
Delivery & Execution Translate initiatives into clear PRDs, user stories, and acceptance criteria Own delivery end-to-end: Discovery → Build → Launch → Measure Ensure on-time, high-quality releases.
Growth & Monetization Own the full product funnel: activation, engagement, course completion, checkout → paid Optimize pricing, paywalls, trial mechanics, and AI upsells Drive MRR and LTV growth.
Analytics & Reporting Monitor core product metrics and run post-launch analysis Communicate insights to stakeholders and adjust roadmap based on data Deliver weekly product reports.
Requirements
3+ years in product management for subscription-based consumer products (mobile app and/or web), ideally in wellness, EdTech, or another high-frequency B2C category Full ownership of at least one product or major surface end to end, you've been the person accountable for the outcome, not just the backlog.
You set the strategy, made the calls, shipped, and owned the results (good or bad) Hands-on customer development experience: running user interviews, probl
Required Skills
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University and industry courses, professional certificates and online degrees.
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