Marketing Campaigns Manager

About Us Perk (formerly TravelPerk) is the intelligent platform for travel and spend management. Built to tackle the time-consuming, manual work that gets in the way of real work, our tools automate everything from travel bookings to expenses, invoice processing, and more. By eliminating this shadow work that wastes hours, erodes morale, and saps innovation, we’re on a mission to power real work, with real impact. We’re trusted by more than 10,000 companies worldwide, including Wise, On Running, Breitling, and Fabletics, and we’re tackling the 7 hours of lost productivity per employee each week, a $1.7 trillion problem. Founded in 2015, Perk has grown into a global company of more than 1,800 people across 12 offices globally, with headquarters in London and Boston. We combine innovation, control, and simplicity to transform how businesses work and how people feel at work. At Perk, we’re driven by our values, like being an owner, delivering a 7-star experience, and working as one team. We value curiosity, purpose, and mindset, not just knowledge, to unlock the power in your potential. Our talent team brings together leading minds from travel and SaaS, representing over 70 countries. If you’re excited about having a real impact and shaping how millions of people experience work, we’d love you on the team. Visit to learn more. ð Powering Real Work About the Role We’re looking for a customer-focussed Marketing Campaigns Manager to join our Marketing Operations team — a hands-on, data-driven professional with a passion for scalable marketing automation and campaign excellence . You’ll be the Customer.io specialist within a fast-growing SaaS organisation, responsible for building, executing, and optimising campaigns that drive the customer journey from first touch through to expansion. This is a key role in enabling our customer marketing and CRM strategies — ensuring every campaign is automated, measurable, and driving impact. Key Responsibilities • Own end-to-end campaign execution in Customer.io , including programme setup, QA, deployment, and reporting. • Build and optimise automated retention and expansion journeys that drive value for our customers. • Support the PMM team in building and delivering product update messaging. • Manage lead flow and data integrity between Customer.io, Salesforce, and other tools in the martech stack. • Set up and manage webinar programmes , including integrations, automation, and post-event follow-ups. • Implement and optimise A/B testing , audience segmentation, and personalisation to improve engagement and performance. • Collaborate with customer marketing, product marketing and sales teams to deliver integrated, high-impact campaigns. • Monitor and analyse campaign performance , producing actionable insights and recommendations. • Support martech evolution , helping evaluate new tools, integrations, and process improvements that scale impact. About You • 3–5+ years’ experience in marketing operations or campaign management within a B2B SaaS environment . • Advanced proficiency in Customer.io , including campaign builds, automation logic, segmentation, and reporting. • Strong working knowledge of Salesforce CRM , including campaign objects, data flows, and lead management. • Experience managing webinar or event automation (e.g. Zoom, ON24, GoToWebinar). • Track record of building and refining retention programs that drive measurable pipeline growth. • Strong analytical mindset, comfortable interpreting campaign data to inform decisions. • Familiar with key martech platforms, including: Marketing automation (Customer.io, Marketo, Hubspot) • CRM (Salesforce) • ABM / intent platforms (6sense, Demandbase, RollWorks, etc.) Excellent communication and project management skills, with strong attention to detail.Collaborative and proactive, thriving in a fast-paced SaaS environment. Desirable Experience • Understanding of SaaS funnel metrics , from MQL to ARR, and how to align marketing activity to revenue impact. Our Benefits ð Competitive compensation, including equity in the company; ð Generous vacation days so you can rest and recharge; ð Health perks such as private healthcare or gym allowance, depending on location; ð§ "Flexible compensation plan" to help you diversify and increase the net salary; ð³ Unforgettable Perk events, including travel to one of our hubs; ð A mental health support tool for your well-being; ð Exponential growth opportunities; 𫶠VolunteerPerk - We offer 16 paid hours per year that you can use to give back to society by volunteering for a charity of your choice; ð "Work from anywhere" in the world allowance of 20 working days per year; ð IRL English or Spanish Lessons are held in the Barcelona office; ð¶ Parental leave: 12 to 16 weeks, based on location and eligibility factors. How We Work At Perk, we take an IRL-first approach to work, where our team works together in-person 3 days a week. As such, this role requires you to be based within commuting distance of our hubs. We fundamentally believe in the value of meeting in real life to improve connectivity, productivity, creativity and ultimately making us a great place to work. For certain roles, we can help with relocation from anywhere in the world, English is the official language at the office. Please submit your resume in English if you choose to apply. Do not forget to submit an updated portfolio and/or resume. Perk is a global company with a diverse customer base, and we want to make sure the people behind our product reflect that. We’re an equal opportunity employer, which means you’re welcome at Perk regardless of how you look, where you’re from, or anything else that makes you, well, you. Protect Yourself from Recruitment Scams All official communication from Perk will always come from email addresses ending in @perk.com or @externalperk.com, our verified social media channels, or recruiters listed on our official LinkedIn page. We will never ask you to pay for equipment, training, or fees, request sensitive personal information such as bank details early in the process, or communicate through unofficial apps like WhatsApp, Telegram, or Signal. If you receive a message claiming to be from Perk that seems suspicious, please do not respond. Forward it to security@perk.com, and we will confirm whether it is legitimate.