Product Manager - Digital Advertising

Position: Product Manager - Digital Advertising Position Type: Full time, Permanent (Existing Vacancy) Location: Toronto, ON (Remote) or any Canadian market (must be eligible to work in Canada and must reside in Canada) The Company: Postmedia is a Canadian news media company representing more than 110 brands across multiple print, online and mobile platforms.

Award-winning journalists and innovative product development teams bring engaging content to millions of people every week whenever and wherever they want it. This exceptional content, reach and scope offers advertisers and marketers compelling solutions to effectively reach target audiences.

We are always on the lookout for talented individuals to join our team. The Opportunity: In your role as Product Manager, you will support the Advertising team and our initiatives to better monetize and optimize our ad content and sites in alignment with our business goals.

You will get deep into the weeds when it comes to understanding your digital ad product catalogue (display, video, newsletter, app, programmatic, etc), bringing to market new ideas/ad formats that will attract advertisers as well as building on established tech to constantly improve performance.

Having a background in and deep understanding of digital advertising is necessary for this role.

What you'll do: Reporting to the Director, Product – Advertising Operations, and working with key business stakeholders, you will: Develop and manage your product road maps based on sound understanding of the digital market, competition, and user needs.

Plan and launch new ad products and features, test performance and iterate to stay ahead of industry benchmarks.

Attend grooming/sprint planning sessions with the Advertising, Content, and Engineering teams to scope and assign work, prioritize development tickets, and support technical teams in the QA/test process as it pertains to your products and the ad tech requirements. Support in leading a variety of platform mi