Digital Marketing Executive/Manager

Digital Marketing Executive/Manager £30-40k+ Areas: London, Oxford, Luton, Essex As a proactive and results-driven Digital Marketing Executive you will ideally have a background in supporting the delivery of integrated digital marketing campaigns across a range of online channels. Typical Responsibilities • Plan, implement and optimise digital marketing campaigns across paid and organic channels. • Support the development and execution of SEO, PPC, email marketing and social media strategies. • Conduct keyword research, competitor analysis and audience segmentation to improve campaign performance. • Create, manage and optimise content for websites, landing pages, email campaigns and social channels. • Monitor website performance, customer journeys and conversion rates, identifying opportunities for improvement. • Produce regular reports and performance analysis using analytics and reporting tools. • Assist with CRM management, audience segmentation and marketing automation workflows. • Monitor campaign budgets and ensure marketing spend delivers maximum return on investment. • Support lead generation and customer engagement initiatives through targeted digital activity. • Work collaboratively with internal departments, external suppliers and agencies to ensure effective campaign delivery. • Assist with webinar, event and promotional marketing activities. • Stay up to date with emerging digital marketing trends, technologies and AI-driven marketing opportunities. • Ensure all marketing activity is aligned with brand guidelines and business objectives. Skills & Experience Required • Previous experience within a Digital Marketing, Marketing Executive or similar role. • Experience supporting B2B and/or B2C marketing campaigns. • Knowledge of SEO, PPC, paid social media, email marketing and content marketing. • Experience using marketing analytics tools such as Google Analytics, GA4, Search Console or equivalent. • Familiarity with CRM and marketing automation systems. • Understanding of customer journeys, conversion optimisation and lead generation. • Experience creating and managing digital content across multiple platforms. • Strong analytical skills with the ability to interpret data and make informed recommendations. • Excellent written and verbal communication skills. • Ability to manage multiple campaigns and priorities simultaneously. • Strong organisational skills and attention to detail. • Commercial awareness and an understanding of marketing performance metrics. • A proactive, collaborative and results-focused approach. • Knowledge of SEO best practice, keyword research and technical SEO principles. • Experience using HubSpot, Salesforce, Mailchimp, Marketo or similar platforms. • Familiarity with CMS platforms such as WordPress. • You must currently reside in the United Kingdom and hold full right to work. Please note that visa sponsorship is not available now or in the future. If you are considering your next career move and have relevant commercial experience within marketing, public relations, creative, digital, or communications disciplines, we would be delighted to hear from you. Operating on a national basis, our Creative Division partners with both agency and client-side organisations, ranging from ambitious SMEs to established national and international brands across a diverse range of sectors. We recruit across the full creative, digital, marketing, and communications spectrum, including but not limited to: • Marketing Coordinators, Executives, Managers, and Directors • Digital Marketing, PPC, Paid Media, and SEO Specialists • Social Media, Content, and Website Managers • Copywriters, PR, and Communications Professionals • Events and Exhibition Specialists • Artworkers and Creative Artworkers • Graphic Designers, Digital/Web Designers and Developers • UI/UX Designers • Front-End, Back-End, and Full-Stack Developers at all levels All applications are treated in the strictest confidence and will be considered against both current vacancies and future opportunities across our client network. Please note that visa sponsorship is not available for any of the opportunities we recruit for, either now or in the future.