BANAMEX- Lder de Reporting & Analytics | Portal Banamex.com

The Dig Mkt Analytics Sr Analyst is a seasoned professional role. Applies in-depth disciplinary knowledge, contributing to the development of new techniques and the improvement of processes and work-flow for the area or function. Integrates subject matter and industry expertise within a defined area.

Requires in-depth understanding of how areas collectively integrate within the sub-function as well as coordinate and contribute to the objectives of the function and overall business.

Evaluates moderately complex and variable issues with substantial potential impact, where development of an approach/taking of an action involves weighing various alternatives and balancing potentially conflicting situations using multiple sources of information.

Requires good analytical skills in order to filter, prioritize and validate potentially complex and dynamic material from multiple sources. Excellent communication and diplomacy skills are required. Regularly assumes informal/formal leadership role within teams.

Involved in coaching and training of new recruits Significant impact in terms of project size, geography, etc. by influencing decisions through advice, counsel and/or facilitating services to others in area of specialization.

Work and performance of all teams in the area are directly affected by the performance of the individual. **Responsibilities:** + Takes the lead on the delivery of assigned ongoing projects. + Leads the coordination, consolidation, evaluation, and presentation and explanation of various analytics efforts and reporting.

+ Performs modeling, scenario analysis and development of recommendations + Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.

**Qualifications:** + 5-8 years of experience in a marketing analytics, modeling or other related role **Education:** + Bachelors/University degree or equivalent experience This job description provides a high-level review of the types of work performed. Other job-related duties may be assigned as required.

------------------------------------------------------ **Job Family Group:** Marketing ------------------------------------------------------ **Job Family:** Digital & Social Media Marketing ------------------------------------------------------ **Time Type:** ------------------------------------------------------ **Most Relevant Skills** Please see the requirements listed above.

------------------------------------------------------ **Other Relevant Skills** For complementary skills, please see above and/or contact the recruiter.

------------------------------------------------------ _Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law.

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com/global/eeo-aa-policy)_ _and the_ _Know Your Rights (https://www. eeoc. gov/sites/default/files/2023-06/22-088\_EEOC\_KnowYourRights6. 12ScreenRdr. pdf)_ _poster. _ Citi is an equal opportunity and affirmative action employer. Minority/Female/Veteran/Individuals with Disabilities/Sexual Orientation/Gender Identity.