Senior Product Manager - D2C/eCommerce

Tech Product Manager - D2C / E-commerce: Role Overview: We are looking for a Senior Product Manager to own and drive digital product initiatives across our D2C and e-commerce ecosystem. The role will work closely with business, technology, design, marketing and operations teams to translate business requirements into scalable product solutions. The ideal candidate should have a strong understanding of consumer-facing digital products, e-commerce journeys and product execution, with the ability to work closely with engineering teams and drive initiatives from ideation to launch. Key Responsibilities: - Own the product roadmap and prioritization for key consumer-facing digital products and platforms. - Work closely with business and leadership teams to understand customer and business problems and translate them into product requirements. - Create PRDs, user stories, product flows and acceptance criteria for engineering and design teams. - Drive end-to-end product development from requirement gathering and solution definition through development, UAT and launch. - Work closely with Engineering, Design, Marketing, Supply Chain, Customer Experience and other stakeholders to ensure timely product delivery. - Identify opportunities to improve the customer journey, conversion, retention and overall digital experience. - Analyze product and business metrics such as conversion rate, traffic, AOV, repeat purchase, cart abandonment and customer retention to identify improvement opportunities. - Drive experimentation, A/B testing and data-driven product improvements where relevant. - Own integrations with relevant payments, CRM, analytics, logistics, marketplace and other third-party systems. - Work with technology teams to define product requirements while ensuring scalability, reliability and a strong user experience. - Monitor product performance after launch and continuously identify opportunities for enhancement. - Manage multiple product initiatives simultaneously and ensure clear communication of priorities, timelines and dependencies. - Act as the bridge between business stakeholders and technology teams to ensure effective execution. Key Requirements: - 3 - 7 years of experience in Product Management or Product Ownership, preferably in D2C, e-commerce, consumer internet, retail-tech or similar environments. - Experience working on consumer-facing web/mobile products or e-commerce platforms. - Strong understanding of e-commerce/product journeys such as catalogue, search, product discovery, cart, checkout, payments, orders and customer experience. - Hands-on experience in writing PRDs, user stories, product requirements and acceptance criteria. - Experience working closely with engineering and design teams in an Agile environment. - Good understanding of product analytics, funnels, conversion and customer behavior. - Exposure to APIs, third-party integrations and technology platforms. - Strong problem-solving and stakeholder-management skills. - Ability to balance business priorities, customer needs and technical feasibility. - Strong communication skills with the ability to work in a fast-paced, high-ownership environment. Preferred Background: - Candidates from D2C, e-commerce, consumer internet, retail-tech, marketplaces or consumer apps would be preferred. Relevant experience may include: - E-commerce / D2C Product Management - Digital Product Management - Consumer Product Management - Growth Product Management - E-commerce Product Ownership - Website / App Product Management