Vice President of Marketing

About Youth Athletes United Youth Athletes United is a dynamic and fast-growing organization dedicated to empowering young athletes through sport, teamwork, and personal development.

As we continue to expand our portfolio of brands through strategic acquisitions, we are seeking a visionary marketing leader to build and scale our enterprise marketing function and drive growth across our entire brand portfolio.

Position Overview The Vice President of Marketing will serve as the senior marketing leader for Youth Athletes United, responsible for establishing and executing the overarching marketing strategy across our growing portfolio of brands.

This role is critical to building the marketing infrastructure, processes, and team needed to scale the organization as additional brands are acquired and integrated.

The VP of Marketing will lead a multi-brand marketing function, connecting marketing activity directly to revenue growth while ensuring each brand maintains a strong, differentiated market position. This role reports directly to the CEO/President of Youth Athletes United.

Primary Focus Establish the overarching marketing strategy and infrastructure needed to scale the portfolio as additional brands are acquired. The VP of Marketing will serve as the architect of enterprise-level marketing, balancing the needs of individual brands with the strategic priorities of the overall organization.

Key Responsibilities

Portfolio-Level Marketing Leadership Develop and execute an enterprise-wide marketing strategy that drives growth, brand equity, and customer acquisition across the entire Youth Athletes United brand portfolio Establish a scalable marketing infrastructure including processes, systems, and standards that support the efficient integration of newly acquired brands Serve as the primary marketing voice at the executive leadership level, connecting marketing initiatives directly to revenue outcomes, growth targets, and organizational priorities Multi-Brand Marketing