Job Description
Hosco Casa Brera, a Luxury Collection Hotel, Milan is currently recruiting a Multi-Property Director of Sales. Reporting to the Multi-Property General Manager, the Multi-Property Director of Sales is responsible for leading all sales and commercial activities for Casa Brera, a Luxury Collection Hotel, Milan and The Rome EDITION. This role provides strategic leadership across Sales, Groups & Events, and Reservations, driving revenue growth, market share, profitability, and customer loyalty. The position requires a highly commercial, results-driven leader who can develop and execute integrated sales strategies, build strong customer relationships, and inspire high-performing teams across two luxury properties. SCOPE OF WORK The Multi-Property Director of Sales is accountable for the overall commercial performance of both hotels by: - Achieving revenue, market share, booking pace, and profitability objectives.
- Developing and executing integrated sales, distribution, and commercial strategies aligned with Marriott International and brand priorities.
- Identifying and capitalizing on new business opportunities to drive sustainable revenue growth.
- Building and maintaining strong relationships with key customers, ownership, business partners, and Marriott stakeholders.
- Maximizing hotel visibility and market positioning through strategic account management and business development initiatives.
- Driving customer satisfaction, loyalty, and long-term value through exceptional commercial leadership.
- Leading, developing, and inspiring Sales, Groups & Events, and Reservations teams across both properties.
- Ensuring commercial discipline, financial stewardship, and compliance with Marriott standards, policies, and procedures.
Core Work Activities Commercial Strategy & Sales Leadership - Develops and executes short and long-term sales strategies to maximize revenue and market share across both properties.
- Leads proactive and reactive sales efforts, account management, prospecting, and business development activities.
- Evaluates market conditions, customer trends, and competitive intelligence to identify opportunities and mitigate risks.
- Partners closely with Revenue Management, Marketing, and Operations teams to optimize pricing, segmentation, distribution, and demand generation strategies.
- Participates in strategic sales planning, forecasting, budgeting, and performance reviews.
- Ensures effective deployment of Marriott sales channels, demand engines, and commercial resources.
Customer & Stakeholder Relationships - Establishes and maintains strong relationships with key accounts, corporate clients, luxury travel partners, and industry stakeholders.
- Represents both properties within the local and international business community, strengthening awareness and market presence.
- Collaborates with Marriott commercial teams and regional partners to identify and secure new business opportunities.
- Promotes a customer-centric culture focused on service excellence, loyalty, and long-term relationship development.
Team Leadership & Talent Development - Provides strategic direction and day-to-day leadership to Sales, Groups & Events, and Reservations teams.
- Creates a high-performance culture built on accountability, collaboration, engagement, and continuous improvement.
- Coaches, mentors, and develops team members to strengthen commercial capabilities and future leadership talent.
- Partners with Human Resources to support talent acquisition, succession planning, retention, and associate development initiatives.
- Establishes clear objectives, performance expectations, and development plans that support both individual and business success.
Financial & Commercial Performance - Leads the commercial planning process, including annual budgets, forecasts, and business plans.
- Monitors and analyzes key business performance indicators including Revenue, ADR, RevPAR, market share, production, conversion, and profitability.
- Identifies opportunities to maximize return on investment and improve overall hotel performance.
- Ensures commercial resources and expenditures are managed effectively and aligned with business priorities.
- Supports ownership objectives through profitable revenue growth and strong financial performance. LEADERSHIP COMPETENCIES Strategic Leadership & Commercial Excellence - Demonstrates the ability to develop and execute commercial strategies that drive revenue growth, market share, profitability, and long-term business success.
- Makes data-driven decisions, anticipates market trends, and effectively manages change in a dynamic business environment.
People Leadership & Talent Development - Inspires, coaches, and develops high-performing teams, fostering a culture of accountability, collaboration, continuous learning, and career growth.
- Builds organizational capability through talent development, succession planning, and employee engagement initiatives.
Relationship Management & Collaboration - Builds strong relationships with customers, business partners, ownership, and internal stakeholders to achieve shared objectives.
- Promotes teamwork, inclusion, and cross-functional collaboration across multiple properties and markets.
Execution & Results Orientation - Translates strategy into actionable plans, effectively manages priorities and resources, and delivers measurable business results.
- Drives accountability and operational excellence while maintaining a strong focus on customer satisfaction and commercial performance.
Innovation, Problem Solving & Business Acumen - Leverages market intelligence, financial acumen, and analytical thinking to identify opportunities and address complex business challenges.
- Demonstrates agility, innovation, and a commitment to continuous improvement to enhance business performance.
Learning and Applying Professional Expertise - Applied Learning - Seeks and makes the most of learning opportunities to improve performance of self and/or others. - Business Acumen - Understands and utilizes business information (e.g., data related to employee engagement, guest satisfaction, and property financial performance) to manage everyday operations and generate innovative solutions to approach business and administrative challenges.
- Technical Acumen - Understands and utilizes professional skills and knowledge in a specific functional area to conduct and manage everyday business operations and generate innovative solutions to approach function-specific work challenges.
- Devising Sales Strategies and Solutions - Trying different and novel ways to deal with sales challenges and opportunities; taking courses of action or developing sales strategies that appropriately consider available facts, constraints, competitive circumstances, and probable consequences.
- Sales Disposition - Energetic, proactive, takes calculated risks, and perseveres to attain goals.
- Sales Opportunity Analysis - Ability to understand and utilize economic, financial, industry, and organizational data; accurately diagnosing customer needs and issues that can inform sales strategies. - Revenue Management - Knowledge of total hotel revenue management concepts, processes and strategies (including sales cycles and trends, account management, pricing, and inventory management).
- Management of Financial Resources-Ability to analyze Profit and Loss (P&L) statements, develop operating budgets and revenue goals, forecasting, and capital expenditure planning; determining how money will be spent to get the work done, and accounting for these expenditures.
Qualifications & Requirements: - Proven track record in senior Sales leadership roles within the luxury hospitality sector
- Strong understanding of luxury travel markets, customer expectations, and high-end commercial sales strategies.
- Demonstrated ability to drive revenue growth, market share, and profitability in a competitive environment.
- Fluent written and spoken English is required; additi