AVP Brand and Creative Marketing

AVP Brand and Creative Marketing - Renton, WA Renton, WA, United States (On-site) Calling all Esteemed Leaders!

Are you a visionary brand and creative leader who excels at building enterprise-wide brand systems, leading high-performing creative organizations, and translating strategy into meaningful consumer experiences?

Do you thrive in highly matrixed environments where creative excellence, operational discipline, innovation, and measurable business impact intersect? This leadership opportunity invites your expertise.

The Role: The Associate Vice President (AVP), Brand and Creative is accountable for defining and leading the enterprise-wide creative strategy, execution, and operating model across Providence.

This role establishes the standards, priorities, and direction for how the organization's brand is expressed across multiple business lines, markets, regions, divisions and consumer-facing channels.

Reporting to the SVP Chief Marketing Officer Digital Experience, this role ensures consistent, differentiated, and high-quality creative execution that drives measurable impact on enterprise growth, consumer trust, and brand equity.

The AVP leads a distributed creative ecosystem spanning internal teams, agency partners, and cross-functional stakeholders, ensuring alignment to enterprise strategy and operational priorities.

This leader holds enterprise accountability for creative investment decisions, including agency spend, production resources, and prioritization frameworks, ensuring resources are deployed toward the highest-impact initiatives.

The role carries enterprise decision-making authority for creative standards, brand expression, and campaign direction, including tradeoff decisions that influence organizational reputation, regulatory risk, and business outcomes.

What You'll Do

Enterprise Scope and Brand Leadership Creative Strategy and Execution Enterprise Decision Authority and Prioritization Financial and Resource Stewardship Leadership