CBSE (K-12)School Marketing Manager - Sarjapura Road, Chikka thirupati Road, BLR

About the Opportunity A fast-growing education-tech startup in the K-12 school solutions space, we empower CBSE-affiliated institutions across Bangalore with innovative teacher recruitment, retention, and engagement strategies. Our mission is to transform school marketing and brand positioning by aligning institutional storytelling with student & parent decision drivers — all while scaling regional outreach across key education corridors like Sarjapur Road and Chikka Thirupati Road. Role & Responsibilities • Design and execute hyper-localized marketing campaigns targeting parents, students, and educators in key Bangalore zones including Sarjapur Road & Chikka Thirupati Road. • Collaborate with school leadership to craft compelling narrative-driven content — brochures, social campaigns, open-house events — that highlight CBSE outcomes, faculty excellence, and campus culture. • Manage on-ground brand activations: school fairs, parent workshops, and community outreach programs to boost admissions and brand affinity. • Track and report campaign ROI using Google Analytics, CRM dashboards, and offline conversion metrics — optimizing spend and messaging in real time. • Partner with content creators, designers, and digital teams to produce high-conversion assets (videos, testimonials, infographics) aligned with CBSE curriculum strengths. • Build and maintain relationships with local influencers, education bloggers, and media outlets to amplify school visibility in regional education circles. Skills & Qualifications Must-Have • CBSE School Marketing • Google Analytics • CRM Tools • Content Strategy • Event Management • Local SEO • Social Media Advertising • Parent Engagement Preferred • Experience with Meta Ads Manager • Familiarity with school admission funnels • Graphic design tools (Canva, Adobe Express) Benefits & Culture Highlights • Hybrid work model with flexible hours for strategic on-ground campaigns • Performance-based incentives + quarterly campaign bonuses • Opportunity to shape marketing strategy for multiple CBSE schools across Bangalore