UX Designer/Product Lead (Core Team, Equity-Based, Remote EU-wide)
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Job Description
✨ Do you live and breathe product? Help us build the next Gen Z social platform! baesh is a Gen Z social platform that helps people meet in real life through activities, communities, and shared interests.
We're building the infrastructure for real-world connection in the AI age - a social network that nudges people out of scrolling and into experiences. As our UX/Product Lead (Core Team), you'll own the user experience end-to-end.
You're a UX person, not a UI person: research and strategy come first, and lead to thoughtful, well-considered execution, not visual polish for its own sake. You'll talk to users, turn insights into shipped improvements, and shape a product that can scale from Berlin to the world.
📌 Core team position, equity-based
📌 Massive growth opportunities: you'll influence product strategy, UX direction, and experimentation from day one
📌 Flexible hours + fully remote
📌 German required (our first market is Berlin)
📌 After fundraising, there's a path toward a paid leadership role (this is an unpaid core team role for now) Tasks Product Ownership & Strategy Own the UX/product direction for baesh across onboarding, discovery, event flows, community interactions, and retention loops Translate the company vision into a clear product roadmap, prioritized by impact on activation, engagement, and retention (MAU) Define success metrics, hypotheses, and experiments User Research & Validation Run regular user interviews and usability tests, especially with Gen Z / young millennials Create lightweight research plans and turn them into actionable product decisions Build and maintain feedback loops: surveys, in-app prompts, churn reasons, and community-driven insights UX Design & Interaction Quality Design key flows and interaction patterns, with strong attention to detail and delight Improve “fun” factors: gamification, spontaneity, social mechanics, and micro-interactions that increase engagement Cross-Functional Execution Work closely with engineering to
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