Digital Marketing Manager

Job Details We are partnering with a purpose led national organisation that is building out its marketing team and looking for a Digital Marketing Manager to join the function.

This newly created role will take ownership of paid digital activity across Meta, TikTok and Google, using audience insights, creative and performance data to deliver campaigns that reach audiences across Australia.

Working closely with the broader marketing team, you'll also contribute to integrated campaigns across content, partnerships, events and traditional channels.

The Role Plan, manage and optimise paid campaigns across Meta, TikTok and Google Ads; Manage campaign budgets, pacing and channel allocation; Develop audience and channel strategies aligned to campaign objectives; Analyse performance data and identify opportunities to improve results; Lead A/B testing across audiences, creative, messaging and placements; Work closely with content to develop creative and messaging that performs; Write and edit copy across digital ads, landing pages, email and campaigns; Report on performance, insights and recommendations; and Manage agency, supplier and partner relationships where required.

About You You are a hands-on digital marketer who understands how audience, creative, channel and data work together to drive performance.

You will bring: Strong hands on experience across Meta Business Suite, TikTok Ads and Google Ads; Experience managing paid media budgets and performance campaigns; Strong analytical skills and confidence interpreting campaign data; A good understanding of audience behaviour and digital customer journeys; Strong copywriting and communication skills; A good eye for creative and what resonates with different audiences; The ability to work autonomously while collaborating across a broader team; and Experience across integrated or broader marketing activity would be highly regarded.

What's on Offer? Join a growing marketing team at an exciting stage of development; Meaningful national campaigns promoting career and employment pathways; Hybrid working; Salary packaging benefits; Additional leave over the Christmas and New Year period; and Internet and phone subsidy.

How to Apply

For more information or a confidential discussion please click to reveal the contact details for Helen Cooper at u&u helen. cooper@uandu. com quoting reference number 46133. At u&u Recruitment Partners, we value diversity, equity and inclusion.

We welcome applications from Aboriginal and Torres Strait Islander people, people with diverse cultural and linguistic backgrounds and people with disability.

Should you require reasonable adjustments throughout the recruitment process (including alternate formats to apply), or have a preferred method of communication, we encourage you to make a request via adjustments@uandu. com or contact u&u on 07 3232 9100 to discuss.

In response to these requests, we will collaborate closely with you to implement the appropriate adjustments. Additionally, for a barrier-free and inclusive online experience, you can access u&u’s opportunities using accessibility software Recite Me at https://www. uandu. com/jobs.

Please submit your resume in Word format only.