Performance Marketing Manager

About the Opportunity We’re a fast-scaling startup working with D2C, and online brands across India and APAC. Community of 3000+ creators & studios, powering on-demand video content for enterprise marketers. Role & Responsibilities • Own end-to-end performance marketing for 3–5 client portfolios—setting KPIs, allocating budgets, and optimizing CAC/LTV ratios monthly. • Design and execute multi-channel campaigns across Meta, TikTok • Partner with creative teams to A/B test ad variations, landing pages, and CTAs—using heatmaps and session recordings to drive conversion lift. • Lead weekly performance reviews with clients—translating data into actionable insights, forecasting growth, and adjusting strategies in real time. • Develop playbooks and standard operating procedures to systematize campaign setup, optimization, and reporting across the team.