Paid Social Strategist

Who we are: Tinuiti is the largest independent full-funnel marketing agency in the U. S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees.

Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate waste—the biggest growth killer of all—and scale what works. Its proprietary technology, Bliss Point by Tinuiti , reveals the truth around growth and waste, and how to capitalize on it.

With expert teams across Commerce, Search, Social, TV & Audio, and more, Tinuiti delivers measurable results with brutal simplicity: Love Growth. Hate Waste. We support 100% remote work for this role!

We’d love to hear from you if: Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box.

So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch. As a Paid Social Strategist , you will plan and improve full‑funnel Paid Social programs (Meta, TikTok, Pinterest, Snapchat, Reddit) to grow new customers, revenue, and LTV.

You’ll use data and creative learnings to make clear decisions, test what works, and scale winning ideas. You’ll use automation and Bliss Point insights to focus spend where it performs best, while keeping waste low.

You’ll work closely with Creative, Analytics, Product/Bliss Point, and Client Leadership in your Pod, and turn your best practices into repeatable playbooks.

Key Responsibilities

Client‑Centric Turn business goals into a clear Paid Social plan across prospecting, retargeting, and loyalty. Set expectations with clients, explain options and trade‑offs, and report results in plain language tied to business impact. The Tinuiti Way Pair strong Paid Social craft (creative + audience + signal) with growing multi‑channel understanding (Search, Commerce, CRM, Creat