Aimlay - Senior Digital Marketing Manager
Aimlay Private Limited•Delhi
SENIOR_LEVELSenior
👁️ 4 views•📝 0 applications•Posted 8/12/2026•Expires 9/16/2026
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Job Description
Key Responsibilities:
- Plan, execute, and manage performance marketing campaigns across platforms such as Google Ads, Meta Ads, LinkedIn, YouTube, and other digital channels.
- Develop strategies to improve lead generation, customer acquisition, and return on investment (ROI).
- Monitor campaign performance and optimize campaigns based on KPIs such as CPL, CPA, CTR, ROAS, and conversion rates.
- Analyze campaign data and prepare regular performance reports with actionable insights.
- Manage marketing budgets effectively and ensure maximum utilization of ad spend.
- Conduct A/B testing on ads, landing pages, and creatives to improve performance.
- Coordinate with content, design, sales, and technology teams for campaign execution.
- Track market trends, competitor activities, and emerging digital marketing practices.
Contact: Surbhi Jain, 9289550058
Required Skills
A/B TestingCPADigital MarketingGoogle AdsKPI ManagementLead GenerationMeta AdsPerformance MarketingSEM
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