Job Description
At Feeld , we are creating a world where everyone is more intimately connected to each other and themselves. We are building an inclusive, human-centered product and are looking for a VP of Growth to become part of our remote team and our mission to elevate the human experience of sexuality and relationships. We’re looking for a seasoned, full-stack growth leader to own and evolve our growth engine across performance marketing, lifecycle, and CRM. This role is not about optimizing channels in isolation or chasing short-term gains. It’s about building a sustainable, compounding growth system—one that deepens the strength of our network, sharpens our brand, and creates meaningful long-term value. You’re a seasoned leader in driving growth in complex consumer environments, with a track record of scaling responsibly. You’re highly analytical, but not led by data alone. You combine rigor with intuition, curiosity, and a strong sensitivity to brand and member experience. You will operate at the intersection of marketing, product, and data, connecting acquisition, activation, engagement, and retention into a cohesive system. You think in loops, not funnels. You care as much about how we grow as how fast we grow. What you will do: Define and lead the growth strategy across performance marketing and lifecycle, ensuring values-aligned member acquisition to support the long-term health and integrity of the Feeld experience at scale Own the performance marketing ecosystem end-to-end: channel strategy, account structure, budget allocation, and scaling frameworks Build and drive a rigorous experimentation roadmap, establishing a culture of testing across channels, creative, messaging, and lifecycle journeys Audit and evolve existing channels, identifying inefficiencies and opportunities, while incubating and scaling new channels through structured testing Design and integrate lifecycle and performance systems, ensuring seamless handoffs between acquisition, activation, retention,