Zonal Sales Manager - Trade Marketing - FMCG - IIM/MDI/ISB/FMS
Praaxis •Bangalore, Chennai
Full-time7-15
👁️ 0 views•📝 0 applications•Posted 8/31/2026•Expires 10/2/2026
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Job Description
The ZSM achieves and exceeds value and volume sales & market share objectives in their zones through effective distribution, timely network investment and by efficiently and effectively managing their field force.
Sales & Growth Delivery:
- Achieve net sales target and market share.
- Business forecasting, projecting and driving desired results.
- Identifying opportunities to build business.
Distribution Expansion & Channel Development:
- Ensure stable distributor network both in Urban and Non-Urban markets.
- Set, monitor and ensure achievement of brand wise, area wise distribution targets.
- Ensure proper identification, activation and management of wholesale and SS channel to improve indirect coverage.
- Drive efficiencies on ground through right training of the team.
Trade Marketing Execution:
- Develop innovative plans to activate markets basis local knowledge and share with HO in a timely manner.
- Ensure high-impact execution of trade schemes (visibility, POSM, retailer adoption).
- Maximize ROI and budget utilization on trade promotions.
Market Intelligence & Competition Tracking:
- Generate actionable market insights.
- Drive timely interventions aligned with market dynamics.
Team Leadership & Capability Building:
- Coach, mentor and motivate field force to ensure performance maximization.
- Ensure timely alignment of team on all initiatives and plans of the company.
- Talent management and creating talent roadmap.
Requirements:
- MBA from premier Institute with 8-12 years of experience in Sales & Trade Marketing.
- Must have experienced Team handling and Leadership role.
- Experience of working in east region of India will be an added advantage.
- Age - Upto 40 years.
Required Skills
SalesTrade MarketingBusiness ForecastingDistribution ManagementChannel DevelopmentMarket IntelligenceTeam LeadershipTalent ManagementMBAExperience in East Region of India
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