Regional Sales Manager Western Canada

• To meet or exceed the revenue targets set by the National Sales Manager • Implement national sales priorities within the region, aligned to premium brand positioning and business growth. • Create and own budgets and expenditures for the region to facilitate sales development • Deliver against regional revenue, margin, and market share targets. • Identify regional and local growth opportunities across distribution and trades. • Tailor go-to-market approach based on regional dynamics and dealer base • Implement regional marketing spends to enforce national and regional directives. • Consult and build regional promotions and sell through initiatives to grow awareness. • Execute and own demand planning and forecast monthly, quarterly, annually. • Manage day-to-day relationships with regional sales team, key regional distribution networks and dealers. • Lead and promote jobsite visits, product demonstrations and distributor events. • Partner with marketing on regional events, trade shows, and training sessions. • Execute contracts and agreements at dealer level to secure future business • Set clear activity and performance expectations incl. customer visits, demos and conversions, pipeline development. • Promote and execute forward planning of promotions, buying windows and booking orders and main seasonal driver events