Associate Director - Enterprise Marketing - BFSI/Consulting/Advisory

Role: Associate Director - Enterprise Marketing Location: Mumbai Role Summary: Lead enterprise-wide marketing initiatives that strengthen the company's market position and support business growth. This role requires a strategic marketer who can translate business priorities into compelling marketing programs, influence senior stakeholders, and drive flawless execution with a high degree of ownership. Key Expectations: - Translate business priorities into high-impact enterprise marketing initiatives that strengthen market positioning and business outcomes. - Lead end-to-end marketing programs from insight and ideation through planning, execution, and performance measurement. - Develop compelling marketing narratives by connecting market trends, customer insights, and business objectives with minimal reliance on agencies. - Drive execution excellence through strong program management, ensuring timely, high-quality delivery across multiple initiatives. - Build trusted partnerships with senior stakeholders and collaborate across functions to align priorities and deliver impact. - Operate with a hands-on, ownership mindset, balancing strategic thinking with disciplined execution in a fast-paced environment. - Lead enterprise positioning and go-to-market initiatives, including thought leadership, sales enablement, and strategic client engagement programs that strengthen the company's market influence and support business growth. Preferred Experience: - 11 to 16 years of B2B marketing experience in knowledge-intensive industries such as financial services, research, consulting. - Demonstrated success leading enterprise or cross-functional marketing initiatives from strategy through execution. - Strong stakeholder management, strategic thinking, storytelling, and program management capabilities. - MBA in Marketing, Communications, Brand Management, or a related field from a reputed institution. - Experience leading Marketing & Communications for a matrixed, or multinational organization.