Lead Product Designer

: What Youll Do : - Drive growth-focused design initiatives across acquisition, activation, retention, and revenue optimization. - Design and optimize conversion funnels from first touch to long-term engagement, focusing on key growth metrics (CAC, LTV, retention rates, conversion rates). - Lead experimentation through designcreate A/B tests, landing page variants, onboarding flows, and feature experiments that drive statistically significant improvements. - Own critical growth touchpoints including signup flows, profile completion, subscription conversions, re-engagement campaigns, and referral mechanisms. - Translate growth insights into design solutionsturn user behavior data, cohort analyses, and business requirements into high-impact user experiences. - Design scalable growth systemscreate templates, frameworks, and design patterns that enable rapid testing and iteration across growth initiatives. - Collaborate with Growth PMs, Data Analysts, and Engineers to identify growth opportunities, prioritize experiments, and measure design impact on key business metrics. - Optimize post-launch performance through continuous testing, user feedback integration, and data-driven design iterations. - Establish growth design culture by championing experimentation, sharing learnings, and mentoring team members on growth-focused design thinking. Growth-Specific Focus Areas : - User acquisition and conversion optimization. - Onboarding and activation experience design. - Subscription and monetization flow optimization. - Retention and re-engagement campaign design. - Referral and viral growth mechanism design. - Personalization and recommendation interface design. Ideal Candidate : 1. Product Design Focus : - Strong Product Designer, with focus on B2C Products. 2. Mandatory Experience : - Must have 7+ years of hands-on experience in Product Design (UI & UX), including 2+ years working in a B2C company with a lean design team (less than 20 members). 3. Mandatory Skills : - Must have strong knowledge and experience of design with Ai tools (Figma Cloud, Chatgpt). 4. Mandatory Portfolio : - Must have strong product design portfolio of Good B2C Products, with at least 2 detailed case studies. 5. Mandatory Company Background : - B2C Product companies (Consumer-tech), B2C experience with prior exposure to B2B is also acceptable (consumer tech companies with a smaller design team of less than 20 people). 6. Mandatory Education : - Design degree from a reputed institute is a must (Tier 1 or Tier 2 institutes preferred). Candidates with a design degree from other institutes may also be considered, provided they have a strong and relevant design background with proven experience. 7. Mandatory Stability : - Must have stayed for a minimum of 2 years with each of the previous companies. 8. Mandatory Leadership : - Must currently hold a Lead-level Product Design position with atleast recent 1+ years of people management experience leading a team of 3 - 5 designers. (Founding designer kind of profiles can be considered, Candidates at the Senior Designer, PD2, or PD3 level are not eligible). 9. Mandatory Note 1 : - CV must have portfolio link with at least 2 detailed case study. 10. Mandatory Note 2 : - CTC is inclusive of 5% variable. 11. Preferred Skills 1 : - Experience in subscription-based or marketplace products, CRO, and international market localization. 12. Preferred Skills 2 : - Exposure to AI-powered personalization and recommendation systems. 13. Preferred Experience : - Experience building or working with highly scaled Design systems.