Lead - Trade Marketing - FMCG
Executive Hiring•Mumbai
Full-timeLead
👁️ 4 views•📝 0 applications•Posted 8/3/2026•Expires 9/5/2026
This role is no longer accepting external applications
It closed on 9/5/2026. The full description is kept below for reference. You can express your interest directly via ResumeKart below to be placed in our priority candidate showcase for recruiters hiring for similar roles.
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Job Description
- Executive Hiring is looking for a Lead - Trade Marketing for an FMCG, based at Mumbai.
- Post Grad / MBA from Premiere B Scholls with 4-6 exp. in an FMCG, managing Sales / Trade Cat./ marketing.
- Will be responsible in driving Category-wise forecasting, trade spend optimization, shopper marketing strategies and lead national rollout of loyalty programs.
- Will also look after activation planning and performance tracking new launches and interventions.
- Must be analytically strong.
KRA's:
- Category Level Forecasting
- Trade Spend Optimization
- Activation effectiveness
- Plan and execute trade promotions and incentives to drive sales and market share
- Design and manage a top outlet app to improve trade engagement and execution
- Analyse responsiveness to additional support and assess ROI of trade initiatives
- New Launches
- Create GTM plans for new launches
- Regularly analyse pilot data and derive actionable insights
- Shopper Marketing focus
- Supply Planning
- In case this of interest to you, pls upload your resume mentioning CTC.
- Executive Hiring
- Marketing & Sales Leadership Search Practice
Required Skills
ForecastingGo-to-Market StrategyLeadershipSupply PlanningTrade Marketing
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