Job Description
Ecommerce Growth Manager Position Type: Full-Time, Remote Working Hours: AEST Business Hours About the Role We're hiring an Ecommerce Growth Manager to take ownership of the entire digital growth engine for a fast-growing ecommerce brand. This is not a creative role. The creative team already handles ad design, email creative, imagery, and copywriting. Your responsibility is to take those assets and make them perform. This role sits at the intersection of paid media, ecommerce strategy, conversion rate optimization, retention marketing, and technical SEO. You'll be responsible for improving how customers are acquired, converted, and retained across every digital touchpoint. We're looking for someone who thinks like a growth operator rather than a channel specialist. Someone who understands that performance marketing doesn't stop at generating traffic—it extends through the website experience, purchase journey, and customer retention strategy. You'll work directly with the Directors and play a critical role in driving revenue growth through data-driven decision-making and continuous optimization. What You'll Be Doing Paid Media Management Own and manage Meta Ads and Google Ads accounts end-to-end. Build campaign structures, audience strategies, budgets, bidding models, and testing frameworks. Upload and manage creative assets provided by the internal creative team. Develop audience segments including custom audiences, lookalikes, retargeting pools, and exclusions. Implement, audit, and troubleshoot tracking systems including Pixels, Conversion APIs, and event tracking. Conduct ongoing performance analysis and proactively implement improvements to increase ROAS and reduce CPA. Manage budget allocation and scaling decisions across channels. Ecommerce & Conversion Rate Optimization Own ongoing optimization of the Shopify storefront. Improve landing pages, product pages, collections, checkout flows, and mobile experiences. Identify conversion bottlenecks through data ana