Job Description
About the team The Marketing Strategy team blends strategic problem-solving with analytical rigor to fuel growth across Zillow's portfolio. Operating as an internal strategy function, we partner closely with senior leaders in Marketing to deliver tangible business impact. Our work spans strategic analytics, audience intelligence, annual planning for Marketing as well as growth strategy for Zillow Elevate, our advertising and publisher business. About the role Zillow Group is seeking a Principal Marketing Strategy Manager to join our Marketing Strategy team. This is a high-impact individual contributor role that sits at the intersection of strategy, analytics, and marketing. You will serve as a strategic partner to leaders within Marketing and Zillow Elevate, moving fluently between strategic thinking and hands-on analyses to frame problems and develop recommendations. The ideal candidate brings a "strategy consulting" toolkit—structured problem solving, executive communication, and commercial acumen—combined with the willingness to roll up their sleeves and dig into the data. Key Responsibilities Lead strategic projects: Lead discrete, high-impact initiatives that blend strategy and analytics across the team's portfolio. Projects may include deep-dives on Elevate yield optimization and product opportunities, as well as broader Marketing topics such as audience segmentation or data-driven decisioning. Drive Elevate growth strategy: Serve as the dedicated strategic partner for Zillow Elevate, providing always-on strategic support to deliver and refine the growth strategy. Partner with Elevate business leaders to ensure effective execution against near- and long-term vision, as well as proactively identify and resolve growth risks. Deliver data-driven insights: Conduct hands-on qualitative and quantitative analyses to inform and validate opportunities, including growth modeling and external research. You will be expected to use data to pressure-test hypotheses and supp
