Senior Product Manager - Haemophilia

Senior Product Manager - Haemophilia **Category**:Commercial Marketing **Location**:São Paulo, São Paulo, BR **The Position** - As Senior Product Manager - Haemophilia, you will be responsible for leading the strategic direction and tactical execution of Novo Nordisk's haemophilia portfolio in Brazil. You will oversee launch readiness, lifecycle management, cross-functional coordination, and market-shaping activities, ensuring our therapies reach the patients who need them most. Your key responsibilities will include: - Driving portfolio strategy, including launch planning, post-launch optimization, market research, forecasting, and competitive analysis. - Leading cross-functional collaboration with Medical Affairs, Market Access, Regulatory, Sales, and Global teams to ensure alignment and seamless brand execution. - Designing and executing multichannel campaigns, including scientific promotion, digital activation, healthcare professionals (HCP) engagement, and patient support programs, while ensuring compliance with regulatory standards. - Engaging with stakeholders, including key opinion leaders, advocacy organizations, and hemocenters, and representing the company in medical congresses and advisory boards. - Managing financial performance, partnering with Finance to forecast revenue, track budget utilization, and analyse sales trends to inform decision-making. **Qualifications** - We are looking for a strategic and collaborative marketing professional with a proven track record of brand leadership in the pharmaceutical or biotech industry. To succeed in this role, you should have: - Bachelor’s degree in Marketing, Business, or Science - any higher education is a plus. - Experience in the pharmaceutical industry, including product launches and lifecycle management. - Fluent English is required. - Experience with CONITEC processes, public hearings, or rare diseases/specialty medicines is a strong advantage. - Knowledge in market access, health economics, payer engagement, or patient advocacy will be considered a valuable asset. **About the Department** - You will join the Rare Diseases Business Unit at Novo Nordisk Brazil, a fast-growing area with a clear ambition to improve the lives of people living with haemophilia and other rare bleeding disorders. Our team works with high scientific standards, strong ethics, and deep patient focus, collaborating across functions to ensure sustainable access and impact. **Working at Novo Nordisk** - At Novo Nordisk, we don’t wait for change. We drive change. We’re a dynamic company in an even more dynamic industry, and we know that what got us to where we are today is not necessarily what will make us successful in the future. We embrace the spirit of experimentation, striving for excellence without fixating on perfection. We never shy away from opportunities to develop, we seize them. Working at Novo Nordisk is working toward something bigger than ourselves, and it’s a collective effort. Novo Nordisk relies on the joint potential and collaboration of its more than 69,000 employees to change the lives for the better for millions of patients living with diabetes and other chronic diseases. Together, we go further. **Contact** **Deadline** We commit to an inclusive recruitment process and equality of opportunity for all our job applicants. At Novo Nordisk we recognize that it is no longer good enough to aspire to be the best company in the world. We need to aspire to be the best company for the world and we know that this is only possible with talented employees with diverse perspectives, backgrounds and cultures. We are therefore committed to creating an inclusive culture that celebrates the diversity of our employees, the patients we serve and communities we operate in. Together, we’re life changing.