Job Description
Key Roles and Responsibilities 1. Business Growth & Strategy Develop and implement the company's business development strategy to achieve revenue and profitability targets. Identify new markets, customer segments, and business opportunities for expansion. Evaluate market trends, competitor activities, and customer demands to support strategic decision-making. Prepare annual business development plans, budgets, and sales forecasts. 2. Sales Leadership Lead and oversee the wholesale sales function to achieve sales targets. Develop pricing strategies and commercial proposals to maximize profitability. Monitor sales performance and implement corrective actions where necessary. Ensure consistent achievement of revenue, margin, and growth objectives. 3. Customer Relationship Management Establish and maintain strong relationships with key customers, distributors, wholesalers, and strategic partners. Negotiate high-value contracts and long-term supply agreements. Ensure high levels of customer satisfaction and retention. Resolve major customer issues and commercial disputes effectively. 4. Market Development Identify opportunities to introduce new products or expand existing product lines. Conduct market research to identify emerging industry trends and customer needs. Develop market penetration and customer acquisition strategies. Explore opportunities for regional and international market expansion where applicable. 5. Strategic Partnerships Identify and develop partnerships with suppliers, manufacturers, logistics providers, and distributors. Build collaborative relationships that enhance the organization's competitive advantage. Evaluate partnership opportunities through financial and commercial analysis. 6. Financial Management Prepare business cases and investment proposals for growth initiatives. Monitor sales margins, profitability, and return on investment. Manage departmental budgets effectively. Ensure commercial decisions align with financial objectives. 7. Team
