Job Description
Position Overview We are seeking a Senior Business Systems Analyst – Marketing Technology to support enterprise marketing systems and engineering delivery across a complex, multi-platform ecosystem. This role operates as a senior individual contributor, bridging business processes, product strategy, and technical execution. You will partner closely with Product Management, Engineering, and business stakeholders to translate business objectives into implementation-ready requirements, ensuring alignment between functional needs, platform capabilities, and delivery outcomes. This position is ideal for a technically strong analyst—often an engineer-turned-analyst—who thrives in enterprise environments and can drive clarity, structure, and execution across ambiguous and cross-functional initiatives. Key Responsibilities Business Analysis & Requirements Management Partner with Product Management and business stakeholders to understand business goals, process needs, and functional requirements across the marketing ecosystem. Translate business requirements into clear functional requirements, user stories, process flows, acceptance criteria, and other artifacts that engineering teams can build against. Analyze requirements for completeness, feasibility, downstream impacts, and alignment with existing platform capabilities and architecture standards. Document decisions, assumptions, dependencies, and requirement changes clearly to support delivery quality and long-term maintainability. Solution Design & Delivery Support Support solution discovery and solution design for cross-system initiatives spanning CRM, marketing automation, integrations, and related data flows. Work closely with architects and engineers to clarify system behavior, define dependencies, and resolve functional and technical ambiguities during design and delivery. Support platform configuration definition and ensure that delivered solutions align with intended business outcomes. Cross-Functional Collaborat
