Job Description
829's Programmatic Account Director is a senior individual contributor responsible for the hands-on execution, optimization, and performance delivery of a multi-million dollar programmatic media investment for a single enterprise account. This role serves as the in-platform authority across DSPs, owning campaign setup, audience deployment, inventory strategy, and real-time optimization across display, video, native, CTV, and audio environments. You will partner closely with the Director, acting as the executional engine behind programmatic strategy, ensuring flawless activation, efficient spend, and measurable business impact at scale What You'll Do Campaign Execution & Ownership Own end-to-end campaign execution across DSPs (DV360, StackAdapt, TTD, etc.) Build, launch, and QA campaigns across display, video, CTV, native, and audio Maintain scalable campaign structures (IOs, line items, naming conventions) with strict accuracy Inventory & Deal Management Activate and optimize across open exchange, PMP, preferred, and programmatic guaranteed deals Manage deal IDs and publisher relationships to unlock premium inventory Drive supply path optimization (SPO) to improve efficiency and transparency Audience Activation Deploy and optimize 1P, 3P, and contextual audiences Execute audience layering, exclusions, and segmentation strategies Budget Management & Pacing Manage multi-million dollar budgets with precise daily pacing and allocation Adjust bids, budgets, and tactics in real time to hit performance and delivery targets Proactively identify and mitigate pacing risks Optimization & Performance Optimize bidding, inventory, audiences, and creative to improve CPA, ROAS, and efficiency Manage frequency, reach, and duplication—especially across CTV and video Identify performance drivers and scale high-impact tactics CTV & Video Execution Lead execution across CTV and OLV, including inventory selection and deal activation Optimize for completion rate, viewability, and reach—no
