Job Description
Lead the internal and external communications strategy and operations for Leadtech Group. The person in this role will manage a small team focused on content and UX/design, meaning the position combines strategic vision with hands-on execution. They will define both the "what" and the "how," co-create with the team, and actively participate in the company's most critical projects. This person will act as the guardian of the corporate narrative across all brands and business units and will play a key role in managing communications related to the company's partial sale process. KEY RESPONSIBILITIES: Internal Communications Design and execute the internal communications strategy for the company's 900 employees, ensuring message consistency and clarity across all business units. Lead communications related to the partial sale process (carve-out), including key messaging, timing, communication channels, and uncertainty management for both affected and unaffected teams. Create and maintain internal communication channels (intranet, newsletters, all-hands meetings) tailored to different employee profiles. Collaborate closely with the HR Business Partner team to align communications with company values and employee experience. External Communications & Corporate Brand Manage corporate communications with media, external stakeholders, and institutions, ensuring a consistent Group image in collaboration with external communication agencies. Oversee press releases, corporate announcements, and communication materials related to investors or stakeholders involved in the sale process. Coordinate the Group's presence in technology industry publications, business events, and professional forums. Corporate Reputation Management Monitor and manage the online and offline reputation of Leadtech Group and its brands using social listening and monitoring tools (Brandwatch, Mention, Google Alerts, or similar). Design and implement the corporate reputation crisis management plan, including protocols, key messages, designated spokespersons, and response timelines. Manage the company's presence and reviews on employer branding platforms such as Glassdoor, LinkedIn, and Indeed, responding proactively and in alignment with company values. Develop executive thought leadership initiatives, positioning company leaders as industry experts through articles, speaking engagements, interviews, and event participation. Coordinate with the Legal team and HR leadership on communications related to sensitive situations that may impact the company's reputation, such as litigation, regulatory matters, or organizational changes. Employer Branding & Group Brands Define and execute a differentiated employer branding strategy for each Group brand, ensuring that each entity communicates a clear and authentic Employee Value Proposition (EVP). Partner with the Talent Acquisition team to align employer branding communications with recruitment campaigns and hiring processes. Produce engaging and authentic content that reflects the culture of each brand, including employee testimonials, culture videos, day-in-the-life content, and similar initiatives. Social Media Strategy Lead the Group's corporate social media strategy (LinkedIn, Instagram, TikTok) as well as the strategy for each individual brand, with a focus on employer branding and corporate reputation. Coordinate with the Marketing teams of each business unit to ensure consistency between product/service communications and corporate messaging. Define social media and employer branding KPIs and provide regular reporting to the HR Director and Executive Committee. Operational Leadership Across Business Units Act as a hands-on communications leader for global business unit communications, participating in leadership meetings and supporting organizational change initiatives. Lead and develop the Communications team (3 team members: content and UX/design specialists), allocating projects, setting editorial and design priorities, and ensuring quality and consistency across all deliverables. Serve as the team's creative director, reviewing and approving content, UX deliverables, and communication materials before publication or distribution. Foster collaboration between Communications, Marketing, Talent Acquisition, and Business Unit teams to ensure alignment between corporate and product messaging. Establish a communications governance model with clear approval, publication, and crisis management processes. Communication for AI-Driven Cultural Transformation Collaborate closely with various departments to develop the internal narrative around AI adoption, creating messages, storytelling, and content that help employees understand change, reduce uncertainty, and embrace new ways of working. Design and execute internal communication campaigns supporting every phase of the AI transformation journey, from awareness-building to long-term cultural adoption. Create communication channels and initiatives
