Chief Marketing Officer, MI+ Theranostics

Summary The Chief Marketing Officer will lead global marketing for the MI and Theranostics portfolio. This is both a business leadership role and a creative leadership role. The CMO will work closely with the Product Modality Leader and regional commercial teams to define where the business will grow, how the portfolio will win and how the portfolio will show up in the market.

Job Description

Key Responsibilities -The role has five core responsibilities. 1. Shape the Growth Strategy Help define and implement the global growth strategy for business.

This includes identifying the biggest growth opportunities, understanding customers and competitors, and helping the business make clear choices about where to invest, differentiate and prioritize. 2. Build the Portfolio Story Create a clear and compelling story for the business.

Translate complex technology, clinical evidence and product roadmaps into simple, memorable stories. Ensure major launches have a strong creative idea and that individual product stories connect to a broader portfolio narrative. 3. Drive Commercial Results Turn marketing strategy into business performance.

Lead the marketing approach for new product launches, pricing, installed-base growth and customer activation. Partner with regional and commercial teams to increase awareness, preference, adoption, market share, orders and revenue. 4. Connect Global and Regional Teams Ensure global strategy works in local markets.

Create clear alignment across product, marketing and commercial teams, while giving regions the flexibility to adapt execution to customer and market needs. 5. Lead the Marketing Team Lead and develop a global marketing and product management team.

Set clear priorities, build strong talent and create a culture that is customer-focused, creative, accountable and commercially minded. What Success Looks Like Success will be measured through: Market share, orders and revenue growth Price accretion and stronger value captur