Digital Marketing Executive

• Develop new business opportunities through B2B and B2C sales. • Conduct regular visits to Interior Designers (ID), renovation contractors, developers and other business partners to introduce the company's products and establish long-term partnerships. • Identify new residential developments (BTO, condominiums, landed properties and new housing projects) and actively promote the company's products to homeowners and prospective buyers. • Generate new sales leads through outdoor prospecting, site visits, networking and referrals. • Attend exhibitions, roadshows and industry events to increase brand awareness and generate business opportunities. • Plan and execute digital marketing campaigns across multiple platforms (Facebook, Instagram, TikTok, Google, Xiaohongshu, etc.). • Manage and optimize paid advertising campaigns to maximize ROI and sales performance. • Create engaging marketing content, including graphics, videos, and promotional copy. • Monitor campaign performance and prepare weekly/monthly marketing reports. • Manage social media accounts and grow brand awareness and customer engagement. • Coordinate promotional campaigns, product launches, and seasonal sales events. • Conduct market research, competitor analysis, and identify new marketing opportunities. • Collaborate with the sales and operations teams to achieve business goals. • Manage influencer/KOL collaborations and affiliate marketing campaigns. Requirements • Diploma/Degree in Marketing, Business, Communications, or related field. • Minimum 3 years of experience in Sales, Business Development or Account Management. • Experience in digital marketing or e-commerce is preferred. • Familiar with Meta Ads, Google Ads, TikTok Ads, or other advertising platforms. • Basic knowledge of Canva, Photoshop, CapCut, or video editing tools. • Strong analytical skills and ability to interpret marketing data. • Good communication and organizational skills. • Self-motivated, creative, and able to work independently. #J-18808-Ljbffr