Growth Strategist
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Job Description
Own client strategy across channels, grow your book, and use AI to get yourself out of execution. You're the person a founder trusts with their growth. You set the direction across every channel and catch the risks and openings early.
The AI workflows you build let you run more accounts than one strategist normally could. You forecast where an account is headed and then hit the number. Founders can check your track record on that. What This Role Is Not This is not a single-channel media buying role.
You won't spend your day in one ad account pushing bids. This is not a reactive role. You hunt for opportunities instead of waiting to be told about them. This is not reporting. Pulling numbers into a deck is not a strategy. This is not "I use ChatGPT sometimes." You build workflows and ship them.
What You'll Own Cross-channel strategy. You set the plan across paid social, paid search, email and retention, CRO, and SEO and AIO. Where the next dollar goes, and why, is your call. Client relationships. You own the relationship end to end.
To the client, you're the strategic voice in the room and their consigliere when the pressure is on. They stay because the work is good. Marrying the Relationship between Brand & Performance.
You understand the power of using both sides of your brain - this means that you craft campaigns that both perform well financially & can also build the power of the brand via awareness campaigns, savvy storytelling & deep creative insights. A proactive cadence.
Every client hears real, specific recommendations from you (without being asked) Business outcomes, not vanity metrics. You tie performance to revenue, CAC, and LTV, and can explain what a CPM move does to the P&L. AI workflows that remove mundane work.
You build the systems that take manual work off your plate, then spend the reclaimed hours on strategy. New campaigns and tests. You spot what's worth testing next, cook up the hypothesis and deliver real post test analyses that drive future te