SEO Manager
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Job Description
About us At Sierra, we’re creating a platform to help businesses build better, more human customer experiences with AI. We are primarily an in-person company based in San Francisco, with growing offices in Atlanta, New York, London, Paris, Madrid, Munich, Singapore, Tokyo, and Sydney.
We are guided by a set of values that are at the core of our actions and define our culture: Trust, Customer Obsession, Craftsmanship, Intensity, and Family. These values are the foundation of our work, and we are committed to upholding them in everything we do. Our co-founders are Bret Taylor and Clay Bavor .
Bret currently serves as Board Chair of OpenAI. Previously, he was co-CEO of Salesforce (which had acquired the company he founded, Quip) and CTO of Facebook. Bret was also one of Google's earliest product managers and co-creator of Google Maps.
Before founding Sierra, Clay spent 18 years at Google, where he most recently led Google Labs. Earlier, he started and led Google’s AR/VR effort, Project Starline, and Google Lens. Before that, Clay led the product and design teams for Google Workspace.
What you'll do Define and execute Sierra's SEO strategy to capture and maintain top rankings across both traditional search engines and AI answer engines, driving organic growth on high-priority terms.
Build and scale an AI-powered content engine, producing high-quality content and gated assets that attract enterprise buyers, establish topical authority, and support both organic and paid demand generation.
Optimize website performance and authority, owning technical SEO, site architecture, page speed, internal linking, and external backlink strategy to improve crawlability, indexing, rankings, and domain authority.
Lead Sierra's AI search strategy (AEO/GEO) by ensuring content is cited and recommended in AI-generated answers while continuously monitoring rankings across Google and LLMs to adapt to evolving search behavior. Measure and communicate SEO impact, using data to connect rankings,
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