Regional Digital Marketing Manager
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Job Description
The Regional Digital Marketing Manager leads digital commercial performance across a portfolio of four hotels: Mauna Lani, Stanly Ranch, Solage, and The Inn at Mattei's Tavern, in partnership with property Marketing, Sales, Revenue Management, and Auberge Home Office Digital and Analytics teams.
The role is responsible for implementing integrated digital strategies, overseeing paid media performance, and optimizing web conversion to drive demand, maximize marketing investment, and grow direct revenue.
The role is highly cross-functional, balancing strategic planning with digital campaign oversight, performance analytics, and commercial execution.
In addition to strong analytical marketing expertise, the ideal candidate brings a luxury hospitality mindset and a strong understanding of brand storytelling, ensuring digital campaigns and commercial activations are both performance-driven and brand-elevating.
A background working in a digital agency in media or analytics is preferable but not required. Commercial & Digital Strategy
● Partner with hotel Marketing, Revenue Management, and Sales teams to develop integrated digital plans aligned with revenue goals, seasonal demand, and market opportunities.
● Translate hotel/market priorities into actionable digital campaigns and channel strategies across paid media, web, and booking platforms.
● Serve as the Regional digital marketing lead, monitoring market trends, competitive activity, booking pace, and consumer demand to proactively adjust strategy and investment.
● Drive revenue growth and marketing efficiency by aligning digital investment, channel strategy, and conversion performance with hotel commercial objectives and market demand opportunities.
● Partner closely with the Central Digital team to ensure alignment on strategy, reporting, tools, and performance across the portfolio Performance Marketing & Analytics
● Monitor campaign pacing, conversion performance, attribution, and ROI, providing data-driven recommend