Job Description
About Spine Media Spine Media is an audience growth technology company leveraging its Machine Learning and AI technology to acquire the most valuable audiences. Spine Media produces original content across 5 unique sites with over 500 Million sessions and 8 Billion pageviews. Our proprietary ad technology can measure a user value by the content they consume and the ad revenue they generate in real time. The Manager of Rev Ops/Yield will be a yield expert that analyzes patterns and makes data-driven decisions. Job Responsibilities Serve as the escalation point for troubleshooting, testing, and implementation of ad operations Manage 3rd party vendor relationship including checking in on completed tasks and duties ensuring work has been completed within the timeline given Assist in development and maintenance of our publisher network and maintain the effectiveness of the revenue generation throughout the network. Help to oversee day-to-day optimizations of sites and demand stack around performance. Lead the team in finding all inaccuracies in revenue, impressions, clicks and other KPI metrics where possible and fix them in a timely manner Assist in the evaluation of new technologies, and testing those on the sites. Help to develop means to streamline process flow Stay current and aware of changes and updates in ad server and proprietary tracking software and help communicate to necessary teams Correctly traffic ad tags to vendors in a timely manner. Provide ongoing status of experiments and implementation to the appropriate teams Participate in and oversee in the QA process Interface regularly with partners; resolve issues that arise including reporting discrepancies, creative policing, trafficking requirements Manage Documentation of protocols associated with the team and proper workflows Manage staff productivity and allocation of resources in collaboration with the CRO/CMO, Digital Ad Operations, to ensure company goals are met. Liaises with finance where needed on
