Job Description
Short Description of the Company’s background Xiaomi Corporation was founded in April 2010 and listed on the Main Board of the Hong Kong Stock Exchange on July 9, 2018. Xiaomi is a consumer electronics and smart manufacturing company with smartphones and smart hardware connected by an IoT platform at its core. Embracing our vision of “Make friends with users and be the coolest company in the users’ hearts”, Xiaomi continuously pursues innovations, high-quality user experience and operational efficiency. The company relentlessly builds amazing products with honest prices to let everyone in the world enjoy a better life through innovative technology. Xiaomi is one of the world's leading smartphone companies. The company’s market share in terms of smartphone shipments ranked no. 2 globally in the second quarter of 2021. The company has also established the world’s leading consumer AIoT (AI+IoT) platform, with 374.5 million smart devices connected to its platform (excluding smartphones and laptops) as of 31 March 31, 2021, excluding smartphones and laptops. Xiaomi products are present in more than 100 countries and regions around the world. Job Description 1. Lead smartphone product management, including product planning, go-to-market (GTM) strategy development, and channel management for new product launches. 2. Conduct in-depth market research and competitor analysis, manage the entire product lifecycle, and take ownership of product sales performance. 3. Define key product value propositions and collaborate with cross-functional teams to develop effective marketing and communication strategies. 4. Manage product pricing, demand planning, and PSI (Purchase, Sales & Inventory) to maximize profit ability while maintaining healthy market order and inventory levels. 5. Plan and manage product marketing budgets, ensuring marketing resources are aligned with product strategy to maximize ROI and sustain product momentum throughout the lifecycle. Job Requirements 1. Bachelor'