Job Description
COMPANY OVERVIEW The most successful brands have always had strong instincts about what customers want. The difference now is that the best ones don’t guess - they hear directly from consumers, at scale, before a single decision is made. That is what First Insight does. Retail is flooded with AI that predicts from history and fills the gaps with assumptions. We ground decisions in something harder to replicate: real consumer voice. Brands put products, prices, and assortments in front of actual shoppers and learn what people will truly buy - so they design, price, and plan with evidence, before they commit, instead of finding out they were wrong at markdown. First Insight is AI-native. On top of that real consumer feedback, our predictive AI and proprietary algorithms answer the questions that decide a season - what will sell, to which consumers, and at what price - before a single unit is committed. Generative AI (Ellis) makes that intelligence fast to query and act on. Together they power our AI-driven Voice of the Customer platform and Value Score, trusted by brands like Under Armour, Family Dollar, Coppel, and Boden across retail, apparel, footwear, automotive, home goods, CPG, and hospitality worldwide. If you love opening doors, starting conversations with senior retail leaders, and carrying a message that actually cuts through the AI noise, this role was built for you. THE OPPORTUNITY As a Senior Business Development Representative at First Insight, you are the first conversation a retail leader has with us. You will own the top of the funnel: researching target accounts, crafting outreach that earns a reply, and booking qualified meetings that turn into pipeline for our Account Executives. The message you carry is a real advantage. You are not selling another lookalike AI tool - you are reaching buyers, merchants, designers, planners, and executives who are tired of AI that guesses, with a story grounded in real consumer signal. When the pitch is differe