Job Description
About Us: At NXTThing, we’re redefining the future of talent acquisition. We believe hiring is both an art and a science, and we’re building a new approach that combines innovative technology, data-driven insights, and the human expertise needed to transform how companies attract, engage, and hire talent. Through our recruitment solutions, Personegy™ hiring platform, and Talentegy™ analytics solutions, we bring together people, technology, and data to challenge traditional hiring models and create smarter talent experiences. Join us as we continue rewriting the playbook for talent acquisition and building what’s next in the future of hiring. Position Summary: We're seeking a creative, results-driven Digital Strategist to own and elevate our digital presence across website design, social media, and integrated digital campaigns with an AI focus and maximizing LLM (large language model) for both product and service offerings. This role blends strategic thinking with hands-on execution — you'll shape how our brand shows up online, drive engagement across digital channels, and ensure our digital footprint reflects a credible, differentiated voice in the markets we serve. Key Responsibilities: Website & Digital Experience Own website strategy, design, and ongoing optimization to support brand positioning, lead generation, and user experience Manage website updates, landing pages, and conversion-focused design for campaigns and product launches Monitor site performance (traffic, engagement, conversion) and make data-driven improvements Ensure consistent brand voice, visual identity, and messaging across all web properties Social Media & Content Develop and execute social media strategy across platforms (LinkedIn, etc.) for both company and executive brand presence Create and curate compelling content tailored to product and service audiences Build and maintain a social content calendar aligned with broader marketing and campaign priorities Track social performance metrics